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Thinkific Vs Kajabi: Which one is best for you? - Maruti Patola

Thinkific Vs Kajabi: Which one is best for you?

Today, we will compare Thinkific and Kajabi, two of the most powerful cloud-based online course builder and membership site software.

If you have a useful ability to give, you have a terrific potential to develop a passive income stream for your business through the sale of an online course. 

There are numerous platforms that you may use to construct and host your course or membership site, so it can be difficult to determine which one would best suit your requirements.

Comparing these two online course platform solutions, Thinkific vs. Kajabi, we will examine the features, benefits, and pricing of both platforms to assist you in deciding which online course platform will work best for online sales.

Thinkific vs. Kajabi: Key Differences

The main differences between Thinkific and Kajabi are:

  • Thinkific provides a free plan, however, Kajabi only offers a 14-day trial.
  • Thinkific is a superior pure course builder, while Kajabi is a comprehensive marketing platform.
  • Kajabi does not give certifications, although Thinkific does.
  • Thinkific lacks comprehensive sales automation, but Kajabi offers sales automation tagging capabilities.
  • Thinkific does not have an integrated email service, although Kajabi does.

Thinkific Review 2021

Entrepreneurs can use Thinkific to design, advertise (using marketing tools), and sell online courses. You may use Thinkific to construct your entire website, allowing you to have everything you need in one location without having to “glue” parts from various platforms together.

All of your pages may be totally modified using their drag-and-drop page builder, which has been built exclusively for online course businesses or online schools. You can even connect your courses to an existing website, should you so desire.

You can also read our article on teachable pricing.

When it comes time to create your course’s actual material, you have the option of using predefined course templates (premade templates). Simply upload your previously-written training content.

Forget about using coding to construct your website or grow your course. With simple drag-and-drop capabilities, you may modify hundreds of characteristics to graphically construct your course.

You can incorporate the following aspects into your courses:

  • Quizzes 
  • Videos (course player)
  • Multimedia 
  • Text 
  • Surveys
  • PDF 
  • Disqus 
  • Audio 
  • Downloads 
  • Presentations (Webinar)
  • Exams 

You may create certificates of completion for your students, and they can view their course progress as a percentage, so they know how far they have to go. You can also encourage them and use automated check-ins to ensure they stay on track.

The marketing automation tools of Thinkific save you hours each week by automatically enrolling your students, sending them progress emails, and sending messaging at the appropriate moment for optimal student experience.

The Main Features of Thinkific

  • Quickly upload any existing content 
  • Free video hosting for webinar-style presentations (course player)
  • Drag and drop page builder tool
  • Rich multimedia course content 
  • Private and hidden courses 
  • Multiple course instructors
  • Drip content 
  • Evergreen and expiring content 
  • Membership site builder
  • Specifically designed education themes are available 
  • Full access to HTML and CSS if required 
  • Flexible pricing 
  • Immediate payments 
  • Take payments in 100+ currencies 
  • Sell through affiliates 
  • Integrate with over 1000 external marketing apps and marketing tools
  • Custom domain names
  • 100% secure payment processing

Pros Of Using Thinkific to Host Your Online Course

  • Using the drag-and-drop page builder, you can create a customised website and online course that are both aesthetically pleasing.
  • Each theme is designed exclusively for online courses, so you can rest assured that everything you require is already included.
  • There is a free plan, which is ideal if you are just starting out and want to test the waters before committing to a larger plan.
  • Thinkific may be used to create both membership sites and online courses.
  • Utilize affiliates to effortlessly and with little effort expand your internet business.
  • Excellent training and assistance are provided via email, phone, and the help section. There will always be someone to assist you if you become stuck.
  • Professional-grade quality and a seamless student experience from day one.

Cons Of Using Thinkific Tool to Host Your Online Course

Since Thinkific does not have its own course marketplace like other course platforms such as Udemy, the success of your marketing efforts will determine whether or not your course sells.

This shouldn’t be a major issue if you already have an audience or following, but if you have no one to promote your course to, it might be. In this instance, you would likely require paid advertising and affiliates to spread the word about your course.

Kajabi Review 2022

Kajabi is an all-inclusive platform for creating and marketing your own online courses. You can also use Kajabi to design your full website and to create landing pages that attract attention (landing page builder).

It has been the market leader for the past nine years, making it one of the most popular LMS platforms available. Over 16,000 businesses utilise and trust Kajabi, and thought leaders such as Amy Porterfield and Brendan Burchard use the platform.

Kajabi makes it simple to market and sell your online courses, and it provides you with all the tools you need to get started, so everything is in a one location. However, a Kajabi course builder is only one component of the larger package.

The Main Features of Kajabi

  • Library of fully customizable themes with plenty of customization options to choose from 
  • Drip content
  • Custom URLs 
  • Built-in blog 
  • Create websites, online courses, membership sites, and landing pages
  • Reports and analytics (including Google Analytics integration)
  • Fully mobile responsive themes
  • Course Player Video hosting (ideal for hosting archives of lessons or pre-recorded webinars)
  • Digital downloads 
  • Community building 
  • Bulk user import (students)
  • Member dashboard 
  • Multi-step checkouts 
  • Tagging- segment users based on behavior 
  • Pipeline blueprints
  • Custom opt-in forms and plugins (plugins available internally and externally)
  • Email analytics 
  • Email broadcasts 
  • Assessments for students (student experience)
  • Webinars and events 
  • Affiliate program
  • Announcements
  • Capture leads

Pros Of Using Kajabi to Host Your Online Course

  • You can send broadcast emails to your users without having to integrate with a third-party email provider or marketing campaign.
  • Using the pipeline blueprints, build pipelines and sales funnels.
  • Tag and segment your consumers based on their past actions, then send them more targeted marketing emails (e-mail marketing campaigns)
  • Create quizzes and tests for your students so you can evaluate their progress at the conclusion of each module.
  • Create attractive landing pages and utilize them to collect leads for your pipeline.
  • Create website memberships with drip content
  • Everything you need to establish and manage your online education business is contained in a single location, and everything works together flawlessly.

Cons Of of Using Kajabi to Host Your Online Course

The primary disadvantage of Kajabi is its exorbitant price. There is no free plan available, unlike Thinkific, and even the most basic subscription is rather pricey in comparison to the competition.

Since the ‘Basic’ plan does not contain affiliates, you will need to immediately upgrade to the ‘Growth’ plan if you wish to employ affiliates to sell your digital products and courses to users.

Additionally, the base plan does not feature an advanced marketing automation platform for creators or the opportunity to remove the Kajabi branding from their own website, which seems somewhat unjust given that the basic plan is still quite costly.

Thinkific vs Kajabi Compared: Which one is Better? 

After comparing Thinkific vs. Kajabi, it is evident that each platform has its own advantages and disadvantages; therefore, which platform is superior?

Here, the victor is Thinkific!

Kajabi is an excellent all-in-one (one-stop-shop) marketing platform for creators, but I believe it attempts TOO MUCH and is EXPENSIVE.

When compared to Thinkific and other inexpensive online learning platforms such as Teachable Review and Udemy, the pricing may appear high; nevertheless, you must consider all of the other areas where you are saving money.

Thinkific is an excellent platform for those who want to test the waters with online courses or who are bootstrapping a business, as there is a free plan that provides access to all of the essential features.